The Secret Weapon of 7-Figure Brands.
Amazon DSP isn’t just for big brands anymore. Use it to laser-target, retarget, and dominate your niche.
The Problem:
You’re only reaching “searching” customers. But 80% of your potential buyers are browsing, watching, or comparing — and most sellers can’t reach them without DSP.
Challenges sellers face:
No retargeting after cart abandonment
Competitor conquesting is missed entirely
No top-of-funnel brand awareness ads
Rising costs of Sponsored Products with no backup channel
The Solution:
We build full-funnel DSP strategies that combine behavioral targeting with retargeting and remarketing funnels to win customers at every stage.
What You’ll Get:
Custom audience segments using Amazon’s 1st-party data
Lookalike modeling for new customer acquisition
Retargeting campaigns across desktop, mobile, Fire TV, IMDb, and more
Display + video ads that appear off and on Amazon
Integration with Sponsored Ads to maximize ROAS
Client Example:
A premium pet care brand saw 2.1x repeat orders and 37% CAC reduction after using our DSP campaigns to retarget viewers and reach new lookalike audiences.
Outcomes You Can Expect:
More conversions from the same traffic
Access to untapped, high-intent buyers
Build brand awareness and trust at scale
Multi-touchpoint control over customer journey